Showcasing "China's Strength" to the World! SDLG Full Range of High-End Products Makes its Debut at the US Trade Show

On March 3, 2026, the 37th CONEXPO-CON/AGG 2026, one of the world's three major construction equipment exhibitions, grandly opened at the Las Vegas Convention Center in the United States. At this trendsetting event that brings together the world's leading technologies and industry wisdom, SDLG, under the theme of "Global Power, Local Practice," made a grand appearance in a 2,500-square-meter joint exhibition area, holding a global new product launch and introducing a full range of skid steer loaders and multi-functional all-terrain vehicles, showcasing its strong product capabilities and commitment to localization, demonstrating its strategic foundation for firmly advancing globalization.

Xu Niansha, President of China Machinery Industry Federation, Luo Junjie, Vice President of China Machinery Industry Federation, Su Zimeng, President of China Construction Machinery Industry Association, Wu Peiguo, Secretary General of China Construction Machinery Industry Association, Zhou Weidong, President of China Council for the Promotion of International Trade Construction Machinery Branch, Wang Zhizhong, Chairman of Lingong Group, Wen Degang, General Manager of SDLG, and other leaders attended the event and witnessed SDLG's strategic debut targeting the high-end European and American markets together with global customers, partners and media.

Currently, the global construction machinery market is undergoing profound changes towards greening and intelligentization. Deepening globalization and promoting localized operations have become key for Chinese companies to build international competitiveness. SDLG's participation in this exhibition is a concentrated reflection of this strategic thinking.

At the new product launch, SDLG General Manager Wen Degang pointed out that SDLG's internationalization has entered a new stage—a fundamental leap from "market internationalization" to "corporate internationalization." He emphasized that current internationalization is far more than simply selling products globally; it aims to achieve a global layout and deep localization of the entire value chain, including R&D, manufacturing, marketing, service, capital, and talent. To this end, SDLG has established an internationalization strategy of "comprehensive advancement, key breakthroughs, and building a new international landscape for Lingong," focusing on core global markets and accelerating the construction of an operational system and efficient parts service network covering key markets such as North America, Latin America, Europe, and the Asia-Pacific region. SDLG is committed to creating a global industrial ecosystem that truly integrates into local economies and achieves mutual benefit and win-win cooperation with partners.

SDLG's strategic practices have received high praise from industry authorities. Su Zimeng, president of the China Construction Machinery Association, stated that Chinese companies, represented by SDLG, are breaking through traditional competitive dimensions and becoming a key force driving global industry progress through systematic innovation and localized operations. He specifically pointed out that SDLG's deep cultivation and layout in the North American market demonstrates the strategic resolve of Chinese construction machinery companies to move from "going global" to "going in."

A global strategic blueprint needs reliable products to support it. At this launch event, SDLG focused on the urgent needs of the North American and global markets for efficient, compact, and multi-functional equipment, introducing five new products across two major series: skid steer loaders and multi-functional all-terrain vehicles, highlighting its core capabilities of "technological modernization" and "local adaptation."

This high-profile appearance in Las Vegas marks a significant step in the full implementation of SDLG's new globalization strategy. From its early entry into the European market through CE certification to its current global declaration of a localized strategy across the entire value chain, SDLG has clearly demonstrated its upgrade path from "product export" to "technology export."

Looking to the future, SDLG will continue to uphold its brand philosophy of "Reliability Bears Heavy Responsibilities," continuously increase investment in R&D, deepen its cutting-edge layout in electrification and intelligentization, promote the construction of localized operation systems in major global markets, grow from a participant in the global high-end market to a leader in the industry's green and intelligent development, and work hand in hand with global partners to create a new chapter in industrial development.